Goal Live Scores App

Goal Live Scores App

About the project

Setting out to completely redesign Goal.com's Live Scores App, with the main aim to understand the existing userbase and improve the app to better serve their needs. We also updated and improved user interface. As well as becoming the fastest match day experience possible.

My Role

Apps Product Designer, part of a much bigger Goal.com redesign team spanning web and multiple apps.

With the simultaneous relaunch of several Goal products, there was a new need for consistency. We starting by creating a global icon font, used across all products. Aligning all icons under one unified style.

Through user research we discovered many issues with the old app. Our initial improvements addressed accessibility issues. Ensure all colour combinations are now AA compliment, where possible and removing any ambiguity of isolated icons, buy adding text labels.

One of the major improvements in architecture was the redesign of the match pages. We wanted to allow users to scan key information as quickly as possible. Regardless of a pre, live or post match state. The new design also introduced a dashboard for every game, with components reordering themselves depending on the 'state' of the match.

Finally we created a set of interaction patterns using swiping as a way to quickly navigating between content. Pages can be swiped down to be dismissed, or left and right to see more information. No matter where you are, if there is more to discover, you can find it easily.

Since the relaunch, the apps seen much success including being featured on the iTunes App Store.

Goal Live Scores App
Goal Live Scores App
Goal Live Scores App
Goal Live Scores App
Goal Live Scores App
Goal Live Scores App
Goal Live Scores App
Goal Live Scores App
Goal Live Scores App